Archive for July 2014

Proudly Supporting Our Veterans at the 2014 Warrior Games

Please join Intelligent Response as proud supporter of our veterans in the the 2014 Warrior Games taking place in Colorado Springs from September 28 to October 4. Every day, we are often reminded of the devotion & sacrifice of our nation’s veterans who call to mind that ‘freedom is not free’. […]

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Ryan Pitts on the Medal of Honor: The ‘real heroes’ are the nine men who died

Ryan Pitts on the Medal of Honor: The ‘real heroes’ are the nine men who died

Mr. Pitts, an American Hero, was awarded the Medal of Honor this week by President Obama.  Renew your patriotism and deepen your faith in our service members by reading an excellent Washington Post article ‘Ryan Pitts on the Medal of Honor: The ‘Real Heroes’ Are the Nine […]

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HBR and Contrarian Marketing – Big Data Brings Finance, Marketing and Sales Together

HBR and Contrarian Marketing - Big Data Brings Finance, Marketing and Sales Together

The HBR published an insightful article – ‘How Big Data Brings Marketing and Finance Together’ that is instructive in creating trust & teamwork between these two departments.  A central notion of Contrarian Marketing is that “marketing is not magic, just math“, and this HBR article provides several excellent examples of […]

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HBR – Unlock the Mysteries of Your Customer Relationships

HBR - Unlock the Mysteries of Your Customer Relationships

The July / August 2014 edition of Harvard Business Review features an excellent article on ‘relational intelligence’ that is worth reading – ‘Unlock the Mysteries of Your Customer Relationships’.  Accomplished authors, Avery, Fournier and Wittenbraker, add tremendous insights to enhancing customer segmentations. Moving away from  Value-Based Customer Segmentations If you […]

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WSJ – Bill Gates’s Favorite Business Book and Disruption Innovation Revisited

WSJ - Bill Gates's Favorite Business Book and Disruption Innovation Revisited

The July 11, 2014 WSJ featured an excellent article – ‘Bill Gate’s Favorite Business Book’ that, also happens to be the favorite book of Warren Buffett.  The article is even more interesting when one overlays it with another WSJ article published on the same day –  ‘Disruption Innovation […]

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Washington Post & Economist-China, Asian Tensions, US Dollar

Washington Post & Economist-China, Asian Tensions, US Dollar

The July 7, 2014 Washington Post featured an excellent article – ‘China’s Rise and Asian Tensions Send U.S. Relations into Downward Spiral’ by journalist Simon Denyer.  The article highlights “China’s military rise, and its increasingly assertive claims to sovereignty”. The narrative in Washington DC is “that China is […]

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At Intelligent Response, we believe that to whom much has been given, must is expected in return. We support a number of philanthropic causes via pro-bono services, donations, and by creating awareness.
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